ESP matching

Match the provider, improve the placement

Sendbox figures out each recipient's email provider through domain lookup and MX records, then sends through a mailbox on that same provider, Gmail recipients get a Gmail sender, Outlook recipients get an Outlook sender. Gmail, Outlook, Yahoo, Apple, and custom domains are all supported.

Set up in under 15 minutes
sendbox / ai features / esp matching

ESP Matching

AI Features

Live

Sendbox identifies the ESP

Domain lookup combined with MX record analysis works out whether a lead sits on Gmail, Outlook, Yahoo, Apple, or something custom.

  • Provider detection via MX records
  • Automatic matching
  • Three modes
  • Better inbox placement
Sending mailbox matched to inbox provider, automatically
inside the app

A look inside the Sendbox dashboard, where ESP Matching lives.

Mailboxes

Search mailboxes...
Email
Status
Sent / Limit
Tags
Warmup Stats
Warmup
Sending
jordan@brightloop.com
Jordan Reyes
Active
22/50
Cold Outreach
Day 1920/3088% health
maya@brightloop.com
Maya Torres
Active
27/50
Cold Outreach
Day 1516/3082% health
pool@deskflow.io
Outbound Pool
Active
6/20
Warming Pool
Day 910/3071% health
jordan@seconddesk.io
Jordan (Domain B)
Active
33/50
Cold Outreach
Day 2223/3090% health
team@coldrelay.com
Growth Team
Active
45/55
Agency
Day 2727/3096% health
leah@fourthdesk.io
Leah Nakamura
Active
14/45
Cold Outreach
Day 1011/3075% health
sam@outreach.agency
Sam Whitfield
Active
39/50
Agency
Day 2323/3089% health
maya@signalwarm.io
Maya (Warm Pool)
Active
4/20
Warming Pool
Day 45/3060% health
noah@fourthdesk.io
Noah Bennett
Active
31/50
Cold Outreach
Day 1718/3085% health
showing25 items out of 9
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routing features

The right mailbox for every provider, every time

Start sending

Provider detection via MX records

Gmail, Outlook, Yahoo, Apple, and custom providers all get detected automatically through domain lookup and MX analysis.

Automatic matching

In auto mode, every email routes through a sender on the same provider as the recipient.

3

Three modes

Disabled, auto, or custom rules with priority, pick whatever level of control fits your workflow.

Better inbox placement

Same-provider delivery improves the odds of landing in primary instead of spam or promotions.

smart routing

Providers and mailboxes matched automatically

Start sending
  1. Step 1

    Sendbox identifies the ESP

    Domain lookup combined with MX record analysis works out whether a lead sits on Gmail, Outlook, Yahoo, Apple, or something custom.

  2. Step 2

    Routes to a matching sender

    A Gmail lead gets sent from one of your Gmail mailboxes, an Outlook lead from an Outlook mailbox, improving the odds of landing in the inbox.

  3. Step 3

    Pick your matching mode

    Three options: disabled (no matching at all), auto (Sendbox handles it), or custom rules with priority settings for finer control.

Where it fits

Landing in the Gmail primary tab

Gmail-to-Gmail delivery tends to land in primary more consistently. ESP matching routes your Gmail leads through Gmail senders without you having to think about it.

Running mixed Gmail/Outlook campaigns

With both Gmail and Outlook mailboxes connected, ESP matching assigns each lead to the best-fit sender automatically.

Setting up custom routing

For advanced setups, write custom rules with priority to route specific domains through specific mailboxes with full control.

routing logic

Sending that knows the provider, not a blind relay

Why teams switch

Sending mailbox matched to inbox provider, automatically

Sendbox checks MX records to identify each recipient's email provider and routes the send through a matching mailbox, Gmail leads get a Gmail sender, Outlook leads get an Outlook sender. Pick disabled, automatic, or your own prioritized custom rules.

  • Beats Smartlead
  • Beats Lemlist

MX record detection across the major providers

Sendbox reads domain and MX records to identify Gmail, Outlook, Yahoo, Apple, and custom email providers.

  • Matching runs automatically in auto mode, or you can define custom rules with your own priority settings.
faq

Got questions? We've got answers.

It detects each recipient's email provider through domain lookup and MX records, then routes your email through a mailbox on that same provider, Gmail to Gmail, Outlook to Outlook.

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